The Secret Lab Where Nike Invented the Power-Lacing Shoe of Our Dreams | WIRED

Tinker Hatfield was sitting at a drafting table in his office in Beaverton, Oregon. He and another young designer at Nike named Mark Parker had just returned from a brainstorming session in Hollywood with film director Robert Zemeckis, who was storyboarding the sequel to his sci-fi comedy hit of three years earlier, Back to the Future.

Read more
Hi there - can I help you with anything?
[Subscribe here]