WHEN PETER ARVAI founded Prezi in 2009, he didn’t set out to topple PowerPoint. He just wanted to see better presentations. With the right tools, he could help people create visual aids that felt more engaging. Arvai was sick of sitting through slide decks containing walls of text and bullet-pointed lists, listening to the speaker ramble on while the audience squinted at the words on the screen.
So he, along with co-founders Péter Halácsy and Adam Somlai-Fischer, set out to build something that looked more like a digital poster board. You could pepper it with images and animations, then zoom in and out to focus on specific things at specific moments during a talk. The tool, which they named Prezi, uses what Arvai calls “a spatial metaphor” rather than simple paginated slides.
That was eight years ago.