Smartphone owners must now make more than 100 privacy decisions about how how much data their apps can share on Apple’s iOs and Google’s Android operating systems. The result is not more privacy. It’s confusion.
“Most people although they care about privacy won’t spend huge amounts of time playing with those settings,” said computer science researcher Norman Sadeh at Carnegie Mellon University in an interview. Tired of waiting for the tech giants to fix the problem, Norman Sadeh’s team developed a personal privacy assistant app powered by machine learning.
The app learns your preferences by asking a few key questions, and can then make recommendations and give users a single dashboard to manage their data and privacy settings.