The FashTech Start-Up That Could Transform The Smartwatch Industry

I’ve recently (and cautiously) come around to the idea of wearable technology for the simple reason that it’s consistent with my current minimalist lifestyle calculus. The more functions something performs, the fewer things I take with me out the door. Ergo the less I am likely to lose.

But fashion for me (and millions of others) still outranks function by a long shot. So while preliminarily converted, I’m still a FastTech skeptic because of the early stage state of the industry overall, and the pure fact that the misses still seem to be outnumbering the hits.

I’m not alone. Many leading industrial designers, tech investors, and fashion labels are still sitting on the FashTech sidelines despite the rapid market growth in wearables.

Read more: The FashTech Start-Up That Could Transform The Smartwatch Industry

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Mike Rawson

Mike Rawson has recently re-awoken a long-standing interest in robots and our automated future. He lives in London with a single android - a temperamental vacuum cleaner - but is looking forward to getting more cyborgs soon.

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The FashTech Start-Up That Could Transform The Smartwatch Industry

by Mike Rawson time to read: 1 min
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