Things are probably a bit awkward when the various voice agents get together and the talk turns to mobile. Siri and Google Assistant can go on about how they’re in millions of phones. Cortana can look back nostalgically on a run across two generations and Microsoft phones, and even Bixby can show off its fancy new dedicated button that people just can’t stop pushing (even when they want to).
But Alexa can speak only of how it has found its way onto an HTC device that it shares with two roommates. “Yeah,” it shrugs, “Amazon had a phone once. I’d rather not talk about it. I had nothing to do with that. Amazon’s AI breakthrough of the day was Firefly.”
“But, hey,” Amazon’s voice agent says, “I’ve got a lot of great stuff going on.”