IT’S EASY TO imagine a future in which your virtual personal assistant is everywhere you are. Before long, Alexa, Siri, Google, and others like them will be woven into the fabric of your home, ready to fulfill your every need whim.
Amazon’s Alexa is about to be everywhere. On your phone. In your hotel room. Throughout your home. Even in your car. In the year or so since Amazon opened the Alexa developer kit, no end of companies have integrated simple voice commands into their products. Yet this seamlessly connected world still feels faraway. The challenge isn’t in creating the devices, it’s in creating a consistent user experience as they proliferate.
This isn’t impossible, but it will take a while.